In conjunction with industry analysts and our extensive list of innovative clients, RichFX compiles research and industry knowledge that will help you build the ultimate online customer experience using rich media.
Serve it Up Fast, You've Only Got 4 Ticks
Four seconds is the maximum length of time an average online shopper will wait for a page to load before abandoning a site. This is one of several key findings revealed in a report conducted by RichFX partner Akamai and JupiterResearch, that examines how response time impacts the shopping experience.
RichFX and the e-Tailing Group have partnered to survey multi-channel merchandising professionals about rich media's role in both online and offline channels.
Serve it Up Fast, You've Only Got 4 Ticks